When discussing OmniShip many people get focused on the variety of shipping methods that can be used. Or they focus on dynamic pricing for shipping based upon the actual items in the cart, where it is going, and how fast it is desired to arrive. Those are all great. But what we often find is that many merchants will leave their shipping methods offered to the client in the same way that they were prior to using OmniShip. Same methods, same prices, same free shipping option